Low Cost Doesn't Have to Equal Low Quality
Take a look at some of the SEO pricing around you right now. While SEO prices run the gamut from “Wow that’s cheap!” to “Oh my goodness, how can they expect anyone to pay that much?” SEO services pricing doesn’t always indicate the quality of the services in question.
Low price SEO packages aren’t always poor quality just as high priced packages aren’t always the best in town. While it is true that in a general sense you can get an idea of the quality of something by its price, there is a point where that logic must become secondary to the evidence.
Find a few SEO service companies and have a little SEO price comparison. How does each company approach their SEO pricing structure? Do they work with hourly rates, fixed price projects, monthly retainers, or a combination of these?
Next look at the different services they offer. Be wary of any bulk pricing such as “Get 10,000 backlinks in 48 hours!” as these are warning signs of potentially poor business practices that could get your website into trouble. With all of the issues the average website has with ranking well, who needs to worry about what their SEO provider is doing to their rankings? The answer is not you! Look instead for a list of services that are included in each package the provider offers – staples are keyword research, on-page optimization, link building (the right way, by hand), and content marketing. Bonuses like networking assistance and social media management are nice too, and might be available in premium package options.
There is no master SEO services price list, so unfortunately finding the best fit for your business is going to require a bit of digging and likely some trial and error in the form of interviews with any SEO providers you are interested in hiring.
In all cases, we urge you to use your head and trust your instincts. If something doesn’t feel right, ask yourself why. If possible, ask the potential provider you are speaking with a question relevant to your concern, and see how they handle it. Sometimes people should be given the benefit of the doubt, other times there’s just some downright shady stuff going on, and you don’t want to get involved in any of that.
To accomplish this goal, remember that while price can give you an idea of the quality of an SEO service, it’s not the only thing that matters. Communication, quality, and pricing / payment model matters as well and should be taken into consideration when choosing an SEO provider for your business!
Low price SEO packages aren’t always poor quality just as high priced packages aren’t always the best in town. While it is true that in a general sense you can get an idea of the quality of something by its price, there is a point where that logic must become secondary to the evidence.
Find a few SEO service companies and have a little SEO price comparison. How does each company approach their SEO pricing structure? Do they work with hourly rates, fixed price projects, monthly retainers, or a combination of these?
Next look at the different services they offer. Be wary of any bulk pricing such as “Get 10,000 backlinks in 48 hours!” as these are warning signs of potentially poor business practices that could get your website into trouble. With all of the issues the average website has with ranking well, who needs to worry about what their SEO provider is doing to their rankings? The answer is not you! Look instead for a list of services that are included in each package the provider offers – staples are keyword research, on-page optimization, link building (the right way, by hand), and content marketing. Bonuses like networking assistance and social media management are nice too, and might be available in premium package options.
There is no master SEO services price list, so unfortunately finding the best fit for your business is going to require a bit of digging and likely some trial and error in the form of interviews with any SEO providers you are interested in hiring.
In all cases, we urge you to use your head and trust your instincts. If something doesn’t feel right, ask yourself why. If possible, ask the potential provider you are speaking with a question relevant to your concern, and see how they handle it. Sometimes people should be given the benefit of the doubt, other times there’s just some downright shady stuff going on, and you don’t want to get involved in any of that.
To accomplish this goal, remember that while price can give you an idea of the quality of an SEO service, it’s not the only thing that matters. Communication, quality, and pricing / payment model matters as well and should be taken into consideration when choosing an SEO provider for your business!